Veronica is passionate about innovation and inspiring others through
storytelling, film, and transformative experiences.
For over 20 years, she has brought progressive, creative solutions to the film, tech, and event industries, designing meaningful programs and enhancing visionary businesses.
storytelling, film, and transformative experiences.
For over 20 years, she has brought progressive, creative solutions to the film, tech, and event industries, designing meaningful programs and enhancing visionary businesses.
Having practiced filmmaking for over 25 years, Veronica began making films in high school around 2001, the earliest days of digital filmmaking. As a teenager, she won multiple youth film awards and a merit scholarship to a film camp in Tuscany, Italy.
She loves traveling and has lived in Los Angeles, New York, Australia, New Zealand, and Florida. She is currently based in New Orleans, developing her career as a Film Director and taking on projects aligned with her passions for innovation, designing memorable experiences, cinema, live music and travel.
After graduating from Eugene Lang College, The New School for Liberal Arts in New York City, where she completed her senior thesis film That's Us, about the emotional and social impact of seeing the Earth from space, she strived to bring progressive environmental change to the film industry and became an early pioneer of sustainable film production practices.
She loves traveling and has lived in Los Angeles, New York, Australia, New Zealand, and Florida. She is currently based in New Orleans, developing her career as a Film Director and taking on projects aligned with her passions for innovation, designing memorable experiences, cinema, live music and travel.
Her latest film projects in development are themed to the power of travel to find healing and a relationship with yourself. Her short film Bess was completely self-produced and follows a woman seeking healing in New Orleans after her grandmother's death.
***
***
Veronica created many industry standards used for eco-friendly film/TV productions today, including the first "NYC Green Screen" for the Mayor's Office of Media and Entertainment in 2008. At age 23, Veronica co-founded EcoSet Consulting, developing zero-waste eco-friendly practices that are now widely adopted by major studios. She led sustainability on more than 70 productions for Target, helping shape industry standards.
Her love of the cinema-going experience led her to produce and design over 250 film screening and film festival events globally. As Operations Manager and Event Producer at Cinespia, she helped transform the outdoor movie series at Hollywood Forever Cemetery into a world-renowned cultural event, producing weekly screenings for crowds of 3,500+.
She has managed dine-in cinemas, producing large-scale screening events and premieres and worked at the Sundance Film Festival, Tribeca Film Festival, AFI Fest, New Zealand International Film Festival, TCM Fest, and more.
From 2018 to 2025, Veronica served as COO of General Magic's Film & Workshop Series, leading strategy and operations to preserve and expand the legacy of one of Silicon Valley’s most visionary companies. She produced the red carpet premiere of the award-winning General Magic documentary, then oversaw a 25-city theatrical run, 30+ international film festival screenings, and global distribution on Showtime, NatGeo TV, and Canal+.
From 2018 to 2025, Veronica served as COO of General Magic's Film & Workshop Series, leading strategy and operations to preserve and expand the legacy of one of Silicon Valley’s most visionary companies. She produced the red carpet premiere of the award-winning General Magic documentary, then oversaw a 25-city theatrical run, 30+ international film festival screenings, and global distribution on Showtime, NatGeo TV, and Canal+.
The film’s powerful reception sparked the creation of the General Magic Workshop Series, which she developed and scaled, delivering over 100 events for corporate teams, entrepreneurs, and students worldwide, including speaking engagements at Harvard Business School and the Global Innovation Forum in London.
She is a correspondent and consultant for Cinema Femme, a film festival, magazine and mentorship program uplifting and celebrating women and non-binary filmmakers.
She is a correspondent and consultant for Cinema Femme, a film festival, magazine and mentorship program uplifting and celebrating women and non-binary filmmakers.
